Posts Tagged ‘Trade Show Booth’
Question about Simplifying a Complicated Message
Having trouble communicating your value proposition quickly enough to capture the attention of passing trade show attendees? This Q+A offers four easy steps to simplify a complicated message. [Read More]
Question about the Focus of Trade Show Booth Design
Wondering which of your company's offerings is most relevant for your upcoming trade show? Not sure which booth design ideas will help your company stand out (in a good way)? This article helps you decide exactly what to focus on. [Read More]
Booth Staff Selection: Consider Technical Staff
Have you selected your booth staff for your next trade show yet? Before you do, read this article because it explains three reasons why you should consider including your technical staff in your exhibiting efforts. [Read More]
Question about Making Time for Note Taking
One of the biggest objections you will face in encouraging your booth staff to take notes during your trade show is "a lack of time" - use these tips to help your team make the time required. [Read More]
Putting Off Post-Show Evaluation Causes Problems
When an exhibitor procrastinates the post-show evaluation process, two problems can be expected. Read this article to understand why you should prioritize your post-show evaluation. [Read More]
Trade Show Preparations Determine Ease of Exhibiting
Will you exhibit "The Easy Way" or "The Hard Way"? The effort you put into general trade show preparations determines the difficulty (and overall impact) of your trade show execution and follow up efforts. [Read More]
Trade Show Traditions (“The Pot Roast Story”)
Are your trade show traditions helping or hurting your results? Instead of repeating the same actions year after year without a real reason, read this article and reevaluate your options. [Read More]
RFID Journal Live – RFID Global Solution
RFID Global Solution at RFID Journal Live! in Orlando (April 2012) [Read More]
Exhibit, Sponsor, Attend, or Speak
So, you've decided trade show participation is the best way to accomplish your marketing goals... But, should you exhibit, sponsor, attend, or speak? This article helps you choose. [Read More]